Working together with the client to reposition the Henry Blooms brand to have a clear defined space in the consumers mind, as well as organising a flexible brand architecture, while ensuring the packaging design was contemporary and relevant.
Dynamo - Professional
One of Australia’s leading liquid washing brands saw the need to extend its powerful stain removal promise across a broader portfolio of washing solutions.
Malt Shovel Brewers
The evolution of the James Squire brand mark and packaging to maximise brand assets, both in hand and in store.
Arnott's - Entertainers
With the plethora of choices available for modern, casual entertaining, it was important for Australia’s favourite biscuit brand to lead yet again with this exciting new range.
Energi was recently awarded winner of the Australian Beverage Agency of the Year
In a world where iconography is increasingly a communication short cut, Pepsi chose to literally bring this thought to life.
Arnott's - Vita-Weat
With the huge trend toward health and well being it was important for one of Australia’s leading wholegrain brands to re emphasise their wholegrain goodness credentials.
Campbell's - Simply Soup
Given that soup meets all the needs of modern, healthy eating there was also an opportunity to help consumers reimagine their perceptions of this familiar category.
Little Creatures - Hotchkiss Six
With the explosion in craft beer choice, it was imperative for the one of the genuine leaders in Australian craft beer to remind drinkers of their extraordinary credentials.